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In-Store Analytics
Customer Insights to Optimize Store Performance

Customer Behavior Analysis

Access concise information about the behavior of your customers at each stage of their shopping journey – from when you capture their attention with window displays to which aisles attract the most traffic and how long customers are kept waiting.

People Counting

Compare store performance based on the conversion of passing traffic versus the volume of traffic entering your stores. Monitor the popularity of products or store zones with heat map overlays. Measure the number of people moving between zones with beacon technology.

Shopper Demographic

Learn more about who your customers are and what their demographic makeup looks like. Gorilla’s analytics technology categorizes into male and female, and segments according to age group. You can even automate the delivery of signage advertising based on this demographic data.